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Case Studies

Optimizing RevOps Strategies and Sales Processes in Salesforce

The organization is a leading provider of clinically relevant analytics and insights for value-based networks in the healthcare industry. It supports life sciences organizations across the United States to deliver excellent and cost-effective healthcare services through data analytics insights.

Articles

Learn How a Leading Provider of Clinical Data Analytics Supported Their Team to Adopt Salesforce

The organization was at a loss on how to take full advantage of Salesforce’s expansive features. They wanted their CRM customized to their business processes and have their sales team adopt and use it consistently. They have 28 sales representatives in total, and only two sales reps were actively using Salesforce. So, they contacted OBO to help onboard and improve Salesforce utilization among their sales team.

Articles

What’s the Difference Between Sales Enablement and Sales CRM?

Today’s sales professionals still have to go through outdated processes that can easily be automated with the right technology. If a company wants to have a robust pipeline with continuous leads coming in, they must arm their sales and marketing teams with well-suited, modern practices and tools.