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The Power of UX: From Strategy to Product
Graphic design is more than just making a project “look pretty:” it’s about solving a problem. Think of it like this: if your landing page isn’t converting leads, you can…
Why You Need Marketing and What It Does for Your Sales Team
You may see your sales team as the only ones who brings home the bacon. They close leads, pursue the relationship, and generate more business in the future. However, it’s…
How Content Mapping and Content Clustering Bolster Organic SEO Efforts
In their infancy, search engine optimization (SEO) strategies were questionable at best—businesses stuffed clunky keywords like “best product in Baltimore” all over their websites in hopes of attaining the top…
How to Design Websites for Your Users
The website you design for your business is your first online impression. When your clients visit your website and navigate your pages, they should be able to immediately understand what…
Nurturing Prospects with Your Buyer Experience
Last night I purchased a custom product for obo. Agency online. As the clunky shopping cart experience ended, the vendor then attempted to get a Net Promoter Score. A little…
The Secret to Closing Big Sales
The secret to closing a big sale is that you shouldn’t focus on closing a big sale. You may think this is counterproductive, but let us explain. Instead of having…
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Learn How a Leading Provider of Clinical Data Analytics Supported Their Team to Adopt Salesforce
28 Sales Representatives Trained in Salesforce Created Customized Reports for 264 Accounts, 4241 Leads, and 151 Opportunities About The organization is a leading provider of clinically relevant analytics and insights…
Who is OBO?
OBO specializes in digitizing sales, marketing, customer service, and operations for clients. We’re a team of Technology Management Consultants, Project Leaders, Business Analysts, Marketers, and Developers. We work with our…
Advantage Engineers Increased Their Sales and Marketing Efforts Through CRM Implementation
ABOUT Advantage Engineers is a nationwide company that manages all types of telecommunications projects from coast to coast. From their 18 locations, they’re focused on delivering quality engineering consulting services…
Say Hello to HubSpot’s Operations Hub Enterprise
HubSpot has been hard at work solving for siloed data, broken systems, and inefficiency among rapidly expanding companies and teams. Operations teams are after scalable tools that permit effortless integration…
Engineering Software Company Achieves 100% Project Management User-Adoption
150 + Automations 1 Workspace for five boards 100 % User-Adoption Rate ABOUT This client is a leading provider of multiphysics engineering software for product development, testing, and operation. With…
Ensuring Onboarding Success With OBO’s Residency Program
How often are you able to tick all of the boxes on a job application? Regardless of your level of education, experience, or credentials, there will always be room for…
What’s the Key to Getting 100% Sales User Adoption of Your CRM?
A well-implemented CRM can be a force multiplier to any sales team by qualifying and prioritizing opportunities in the pipeline while ensuring follow-ups don’t fall through the cracks. It’s no…
What Makes an OBO Consultant?
OBO consultants are hard to define because they’re one-of-a-kind. Our clients sometimes have trouble identifying what “service bucket” we fall into, whether that’s digital, technology, or business consulting. The good…
HubSpot+ Expert Tips and Hidden Gems Videos
Welcome to our HubSpot Training Hub! Here, you’ll find a comprehensive collection of videos designed to help you master HubSpot’s powerful tools and features. Whether you’re just getting started or looking to sharpen your HubSpot skills, our tutorials are here to guide you every step of the way.
HubSpot+ Expert Tips and Hidden Gems Videos
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