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How to Sell Without Selling: Tips for Email Communication
If you’ve ever approached a cold prospect, you know this to be true: people HATE being sold. They know a disingenuous tone and pushy pitch from miles away—before you even…
The Importance of Brand Alignment: What You Need to Know
Jeff Bezos, CEO and Founder of Amazon, once said, “Your brand is what other people say about you when you’re not in the room.” In other words, your brand is…
4 Easy Steps to Building Nurture Email Campaigns
To put it simply, email nurture campaigns are created to build a relationship with an already existing lead—someone who has visited your website and engaged with your content. Your website…
Marketers: Are You Missing a Key Ingredient?
Thoughts from Toby Bray, Executive Sales and Marketing Advisor If marketing is caffeine, sales is coffee. And for most of us, the habit of drinking caffeinated coffee is something to…
5 Easy-to-Follow Tips for Using LinkedIn Sponsored Content Effectively
Advertising on social media is an easy and profitable way to increase your sales leads. While some may see Facebook and Instagram as a little more difficult to navigate…
Crafting a Newsletter Your Clients Will Love
It can be tough to know if your monthly or quarterly newsletter is pulling its weight. The resources you spend creating the template and content, as well as launching at…
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Clutch Recognizes OBO Among Maryland’s Top IT Consultants for 2022
At OBO, we architect processes and custom technology stacks that optimize returns on our client's sales, marketing, service, and project management efforts. We are passionate about maintaining our reputation for…
InfuSystem Solidifies Processes With HubSpot Marketing Hub
ABOUT InfuSystem is a growing healthcare service provider, specializing in infusion pumps and related products and services for patients in hospitals, clinics, ambulatory surgery centers, and other major service centers.…
Top 5 API Features to Extend HubSpot Capabilities – Part 4: Custom Cards
This blog post is part of our 5-part series about HubSpot API Features. In case you missed Part 3, check it out here!In this fourth installment of our HubSpot API…
Top 5 API Features to Extend HubSpot Capabilities – Part 5: Custom Workflow Actions
This blog post is part of our 5-part series about HubSpot API Features. In case you missed Part 4, check it out here! In this fifth and final installment of…
HubSpot’s Python Library: Breaking Ground
As a platform, HubSpot has a massive amount of UI-based functionality. But as any developer will tell you, no platform is truly complete without some kind of API. This allows…
All about HubDay: Our HubSpot monday.com App for Marketers
It’s no secret why monday.com’s intuitive interface is attracting marketing teams and project managers across the globe. Deemed by many as “spreadsheets on steroids”, tasks, data, and campaigns have never…
Mass Media Corporation Optimizes monday.com Project Management Process
1 + Automations 0 + mirrored columns 1 % User-Adoption Rate ABOUT This client is one of the world’s leading mass media and entertainment corporations. With a vast collection of…
Optimizing RevOps Strategies and Sales Processes in Salesforce
About This client offers a cloud-based corporate performance management (CPM) platform that helps organizations automate financial planning, budgeting, forecasting, and reporting processes. The platform offers a range of features, including…
HubSpot+ Expert Tips and Hidden Gems Videos
Welcome to our HubSpot Training Hub! Here, you’ll find a comprehensive collection of videos designed to help you master HubSpot’s powerful tools and features. Whether you’re just getting started or looking to sharpen your HubSpot skills, our tutorials are here to guide you every step of the way.
HubSpot+ Expert Tips and Hidden Gems Videos
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