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What’s the Key to Getting 100% Sales User Adoption of Your CRM?
A well-implemented CRM can be a force multiplier to any sales team by qualifying and prioritizing opportunities in the pipeline while ensuring follow-ups don’t fall through the cracks. It’s no…
Ensuring Onboarding Success With OBO’s Residency Program
How often are you able to tick all of the boxes on a job application? Regardless of your level of education, experience, or credentials, there will always be room for…
Engineering Software Company Achieves 100% Project Management User-Adoption
150 + Automations 1 Workspace for five boards 100 % User-Adoption Rate ABOUT This client is a leading provider of multiphysics engineering software for product development, testing, and operation. With…
Say Hello to HubSpot’s Operations Hub Enterprise
HubSpot has been hard at work solving for siloed data, broken systems, and inefficiency among rapidly expanding companies and teams. Operations teams are after scalable tools that permit effortless integration…
Advantage Engineers Increased Their Sales and Marketing Efforts Through CRM Implementation
ABOUT Advantage Engineers is a nationwide company that manages all types of telecommunications projects from coast to coast. From their 18 locations, they’re focused on delivering quality engineering consulting services…
Who is OBO?
OBO specializes in digitizing sales, marketing, customer service, and operations for clients. We’re a team of Technology Management Consultants, Project Leaders, Business Analysts, Marketers, and Developers. We work with our…
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5 Things Executives Don’t Know They Don’t Know About Marketing (and How ABM Can Fix That)
Marketing is a powerful arrow in your quiver of business strategy: it drives leads to your sales team, increases awareness about your organization and services, and helps you connect more…
Diving into the Deep End of Web Dev: A Beginner’s Guide
Creating a unique, fast, and easy to use website is key when it comes to impressing your clients. You may be familiar with free website builders that take the guesswork…
Get More B2B Leads by Getting Inside Your Buyer’s Brain
One of the most frequently asked questions we get at OBO is this: “How can we get more leads?” On the surface, the answer is simple: cater to your buyer.…
6 Tips to Create a Company Newsletter Your Clients Will Read
Company newsletters can take many different forms: product announcements, educational resources, internal company news, employee interviews, and much more. Given the multitude of options that a newsletter offers, how do…
Utilizing Testimonials and Case Studies in Your Business
If you online shop like me, you likely scour the review section of a product before deciding on what you’ll buy. In fact, around 90% of customers read reviews before…
What You Need to Know About SEO
In today’s world, businesses need quality online content to survive. Google has become the global search hub where everyone goes to find services, products, and answers to their questions. Google…
Baltimore Business Journal Top 40 Award
We are excited to announce that OBO has been nominated as a finalist for the Baltimore Business Journal’s Best Places to Work 2018 Awards! Although winners won’t be announced until…
3 Questions to Ask When Considering a Website Redesign
Your website often provides the first impression of your business to prospects, so it needs to look its best. And if it doesn’t, a website redesign may be worth considering…
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